(RIOT GAMES) VCT AMERICAS SOUNDTRACK – VALORANT
(Content strategy + CopyWriting)
What is it like to be apart of E-sports history? I didn’t know until it happened and if I could Summerize my experience in one world it would be, AMAZING.
THE IDEA:
Create an original trilingual track — blending Portuguese, Spanish, and English — to capture the sound of the Americas. The narrative was clear: at Playoffs there’s no past, no future, just pressure. Only a battle cry, could express that.
THE WORK:
One pixel off, and it’s game over. This track fused cultural authenticity with competitive intensity to match the pressure of the Playoffs. I crafted, voiced, and performed the English lyrics, bringing hip-hop energy that captured the battle-ready tactics demanded in this high-stakes environment.
THE RESULTS:
“PIXEL PERFECT” resonated with the community, earning 1.2M views in it’s first day live on youtube and over 3.4+ million views on YouTube by the end of the play off run two weeks later.
We built an original trilingual track, blending Portuguese, Spanish, and English, to truly represent what the AMERICAS sound like,
From Brazilian funk to reggaeton to hip hop, we created a song that speaks to all players, all fans, all identities.
Audio Credits
Original Music: Samuel Ferrari, Tállia, WHYTRI (Dimitri Jean)
Artists: analuiza, WHYTRI (Dimitri Jean)
Music Production: Samuel Ferrari
Synths, Music Programming & Beats: Samuel Ferrari
Ana’s Vocals Recorded at: Sound Pressure Studios by Leopoldo Lopes and Patrícia Rosa & N’Audio Produções Studio by Nuno Junqueira
WHYTRI’s Vocals Recorded at: Threshold Studios by Simon M. Brown
Mixed by Rafael Fadul at Tereza Records
Mastered by Colin Leonard at SING Mastering, Atlanta, GA using SING Technology® (Patented).
Research and Pre-Production: Glauber Coelho
Film Sound Design: Glauber Coelho
Film Mix: Glauber Coelho
Audio Post Production: mdois Studios